8 Top Recruitment Trends that Every HR Pro Needs in 2023

Recruiting Trends

There has been a major recruitment shake-up over the last couple of years, with an increasing reliance on technology emerging.

Consumers do everything from shopping to entertainment to work online now, with technology playing a crucial part in the 2023 recruitment process. With people staying home now more than ever, innovative technology is starting to step front and center, with 54% of recruiters seeing new technology as a HUGE opportunity for the future.

With the ‘great reshuffle’ still playing a starring role in today’s workforce, recruiters have a unique opportunity to capture cutting-edge technology, embrace change, and make some significant talent acquisitions.

The Top 8 H.R. Trends for 2023

1. Artificial Intelligence (A.I.)

The biggest trend from 2022 that isn’t slowing down in 2023: A.I and Machine Learning (ML). These technologies can help automate the administrative aspects of the recruiting process, like screening resumes, identifying potential candidates, and lining up interviews. For example, AI-driven chatbots can be used to answer candidate questions and provide information about open positions, while ML algorithms can be used to identify candidates with the skills and qualifications needed for a particular role.

2. Mobile Recruitment 

An increasing number of potential hires are accessing job boards, email, and recruitment processes from their mobile phone, making mobile compatibility an important priority. Recruiters should capitalize on making sure their company’s career website is mobile friendly (speed, appearance, load times), in addition to any job post sites or recruitment sites that the role may be posted on.

H.R. professionals should make sure that their company’s career website is mobile-friendly and that the application process is easy to complete and submit on a mobile device.

3. Social Media Recruitment 

To attract the best quality candidates, recruiters realize they need to look for them in their own habitat: on social platforms.

Shifting into 2023, we’re seeing a clear trend in the use of social media and other online platforms for recruiting. Social platforms like LinkedIn, Twitter, and Facebook can be used to reach a wider pool of candidates, while online job boards and recruitment websites can be used to post job openings and accept applications.

Social media also helps to bring the company culture and brand to life for potential recruits, helping to showcase ‘day-in-the-life’ content and the ethos of the business. Social media can be used to create a sense of community among candidates, which can help to attract top talent with the company culture, team atmosphere, and realistic work environment.

4. Digital Interviews

Video interviewing is another trend that is becoming more prevalent in recruiting. With the rise of video conferencing tools like Zoom, it’s easier than ever to conduct interviews remotely and with flexibility for the candidate in mind.

Video interviewing allows recruiters to get a sense of a candidate’s communication skills and personality, and it also saves time and money by reserving in-person interviews for candidates that have moved through the initial interview stages.

5. Wellness Packages 

A major shift to a balanced, wellness-focused lifestyle is one of the pandemics’ legacies and greatest impacts overall. Businesses started in 2021 and 2022 reconsidering and reevaluating their company mental health policies and allowances.

In 2023 businesses know that preserving and encouraging employees’ mental health and wellness has huge benefits across the entire company. Recruiters should be conscious that employees are looking for policies and benefits packages that hold space for PTO, mental health support, and wellness practices.

We are just in the beginning stages of the rise in employee well-being apps, surveys, and training, turning this into one of its principal recruiting trends.

6. Gamification 

With nearly 30% of all junior hires commencing in-person work for the first time in 2023, it is also the first time they will ever meet their co-workers. Learning how to engage and retain new hires virtually will be an ongoing challenge facing recruiters and one that needs creative solutions.

Without strong employee engagement in mind, employees who WFH are at risk of feeling isolated, disconnected, and bored without office and in-person interactions. Using gamification in recruitment (and beyond) helps to keep employees content and engaged. With gamification proving to make new hires 90% more productive, it’s an obvious choice for the first stages of recruitment and a better understanding of candidates.

7. Virtual Reality (V.R.)

Another trend that is gaining momentum (not surprisingly) in the process of recruitment is virtual reality (V.R.) and stimulated techniques to help candidates get to know the companies they are interviewing with and vice-versa.

These technologies can be used to create immersive and interactive recruitment experiences for candidates. For example, companies can take potential employees on a virtual tour of the workplace to give candidates a sense of the company culture and working environment, while augmented reality can be used to provide candidates with hands-on simulations of the tasks and responsibilities of a particular role.

8. Employee Engagement

Another trend from the draft of recruiting trends is reinventing the employer experience. Companies that work on employee engagement will grow their revenues up to 2.5 times more than their competitors. But keeping workers connected and engaged in the new remote setting is challenging, which is why recruiters will have to reinvent the employee experience and adjust it to the new realm to stay ahead of the curve.

With the shifting sands of 2023 finally here, recruiters are embracing a more advanced, technology-forward approach to recruitment, helping to really streamline the process.

Looking to recruit this year and aren’t sure where to start?

Call StellaPop … it’s one of our favorite things to do!

Recruiting

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